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Top 25 Most Popular Models in the World 2026

Top 25 Most Popular Models in the World 2026 | Ultimate Rankings

👗 Top 25 Most Popular Models in the World 2026 👗

Instagram's Biggest Supermodels, Runway Icons & Fashion Influencers

These 25 models dominate Instagram with 3B+ combined followers while commanding runways for Chanel, Dior, Versace, and Victoria's Secret. From Kendall Jenner's $55M empire to Gisele Bündchen's timeless legacy, 2025's top models blend social media mastery with billion-dollar brand partnerships and global fashion week dominance.

#1

Kendall Jenner

287M Followers
🇺🇸 USA @kendalljenner Highest Paid $55M

World's highest-paid model earned $55M from Versace, Fendi, Calvin Klein campaigns. Walked 70+ shows across NY, Milan, Paris Fashion Weeks while 287M Instagram followers make her fashion's ultimate influencer.

#2

Gigi Hadid

76.8M Followers
🇺🇸 USA @gigihadid $48M Earnings

Guest in Residence founder earned $48M walking for Versace, Chanel, Tommy Hilfiger. Hadid's creative director role and 76M+ followers establish commercial fashion dominance across luxury and ready-to-wear.

#3

Bella Hadid

61.3M Followers
🇺🇸 USA @bellahadid Orebella Founder

Orebella fragrance creator earned $42M from Dior, Balenciaga campaigns. Bella's edgy aesthetic and high-fashion editorials set global trends while building $100M+ beauty empire.

#4

Emily Ratajkowski

29.2M Followers
🇺🇸 USA @emrata Inamorata $27M

Inamorata swimwear founder earned $27M from Miu Miu, Jacquemus. Blurred Lines video launched career while bestselling book and podcast expand multimedia empire beyond modeling.

#5

Hailey Bieber

48.2M Followers
🇺🇸 USA @haileybieber $38M Earnings

Rhode skincare creator walked Tommy Hilfiger, Versace while building beauty empire. Bieber's 48M followers and strategic brand partnerships establish next-gen supermodel status.

#6

Gisele Bündchen

23M Followers
🇧🇷 Brazil @gisele Supermodel Legend

Sustainability entrepreneur earned $33M post-retirement through wellness ventures. Bündchen's timeless influence spans 20+ years across Victoria's Secret, Chanel, and global campaigns.

#7

Cara Delevingne

40.4M Followers
🇬🇧 UK @caradelevingne

Burberry, Alexander Wang campaigns earned $22M while film career thrives. Delevingne's punk-chic aesthetic and LGBTQ+ advocacy maintain runway and cultural relevance.

#8

Adriana Lima

15.6M Followers
🇧🇷 Brazil @adrianalima VS Legend

Victoria's Secret's longest-running Angel earned $15M+ annually for 20 years. Lima's fitness empire and global ambassador roles maintain supermodel dominance post-runway.

#9

Rosie Huntington-Whiteley

18M Followers
🇬🇧 UK @rosiehw

Rose Inc clean beauty founder earned $14M from Burberry, VS campaigns. Huntington-Whiteley's modern English luxury aesthetic dominates high-end beauty and fashion.

#10

Liu Wen

7.5M Followers
🇨🇳 China @msliuwen Asia's Highest Paid

Highest-paid Asian model earned $35M from Estee Lauder, Chanel, LV. Wen's luxury tech and automotive partnerships expand influence across China's booming fashion market.

#11

Anok Yai

2.1M Followers
🇺🇸 USA @anokyai High Fashion Star

Prada, Versace, Dior runway sensation dominates high fashion editorials. Yai's striking features and powerful walk established her as 2025's breakout couture favorite.

#12

Addison Rae

88.5M Followers
🇺🇸 USA @addisonraee

TikTok to fashion model transition with American Eagle campaigns. Rae's 88M followers and Gen Z authenticity position her as social media's top model-influencer hybrid.

#13

Georgina Rodríguez

67M Followers
🇦🇷 Argentina @georginagio

Ronaldo partner turned global fashion influencer with 67M followers. Rodriguez's lifestyle modeling spans luxury brands across Europe and Middle East markets.

#14

Chrissy Teigen

43.3M Followers
🇺🇸 USA @chrissyteigen

Sports Illustrated, Vogue regular known for relatable content. Teigen's cookbook empire and brand partnerships complement established modeling career.

#15

Alex Consani

5.9M Followers
🇺🇸 USA @alexconsani Gen Z Star

Teen runway sensation walking Chanel, Gucci, Versace. Consani's fresh face and confident walk position her as next generation's top runway model.

#16

Sabrina Carpenter

42M Followers
🇺🇸 USA @sabrinacarpenter

Singer-model hybrid with SKIMS, Marc Jacobs campaigns. Carpenter's pop stardom and fashion week appearances create unstoppable multimedia momentum.

#17

Kaia Gerber

34M Followers
🇺🇸 USA @kaiagerber

Cindy Crawford's daughter dominates Chanel, Valentino runways. Gerber's classic beauty and literary pursuits establish next-gen supermodel dynasty.

#18

Slick Woods

2.8M Followers
🇺🇸 USA @slickwoods

Fenty Beauty face walked 50+ shows for Rihanna's brand. Woods' natural hair revolution and edgy aesthetic redefine commercial modeling standards.

#19

Sonia Ammar

2.4M Followers
🇫🇷 France @sonia.ammar

Chloé, Saint Laurent regular dominates Paris Fashion Week. Ammar's effortless French girl aesthetic commands European luxury bookings.

#20

Precious Lee

1.8M Followers
🇺🇸 USA @preciousleexoxo Versace Star

Versace, Valentino campaigns championing curve representation. Lee's powerful presence reshapes industry diversity standards across luxury brands.

#21

Ashley Graham

19M Followers
🇺🇸 USA @ashleygraham

Plus-size pioneer with SI Swimsuit covers, Tommy Hilfiger shows. Graham's body positivity movement transformed industry inclusivity standards.

#22

Vittoria Ceretti

6.2M Followers
🇮🇹 Italy @vittceretti

Versace, Prada runway regular dominates Milan Fashion Week. Ceretti's sharp bone structure commands high-fashion editorial dominance.

#23

Paloma Elsesser

1.5M Followers
🇺🇸 USA @palomalska

Patou, Fendi campaigns celebrating curve beauty. Elsesser's joyful presence and cultural commentary elevate inclusive fashion representation.

#24

Adut Akech

1.2M Followers
🇦🇺 Australia @i_am_akech

Kenzo, Valentino couture regular from South Sudan refugee background. Akech's regal presence dominates international runway circuits.

#25

Soo Joo Park

1.1M Followers
🇰🇷 South Korea @soojump

L'Oréal Paris global ambassador, Fendi campaigns. Park's platinum hair revolution established Asian representation in luxury beauty.

📊 Frequently Asked Questions (FAQs)

Everything About 2025's Top Models & Supermodels

Who is the highest-paid model in 2025?
Kendall Jenner leads with $55M earnings from Versace, Fendi, Calvin Klein. Gisele Bündchen ($48M), Bella Hadid ($42M), Hailey Bieber ($38M) follow in highest-paid rankings.
Which models have the most Instagram followers?
Kendall Jenner (287M) dominates followed by Addison Rae (88.5M), Gigi Hadid (76.8M), Georgina Rodriguez (67M), Bella Hadid (61.3M) commanding massive global audiences.
Who are 2025's breakout runway stars?
Anok Yai (Prada/Versace), Alex Consani (Chanel/Gucci), Sandra Ezenva (KAO/Meshki), Sofia Mechetner (Dior/Givenchy) dominate Spring 2025 fashion weeks.
Which countries produce top models?
USA leads (Jenner sisters, Ratajkowski), Brazil (Gisele, Lima), UK (Delevingne, Huntington-Whiteley), China (Liu Wen). Emerging markets: Nigeria (Ezenva), Argentina (Rodriguez).
What brands do top models work with?
Luxury: Chanel, Dior, Versace, Prada, Fendi. Commercial: VS, Calvin Klein, Tommy Hilfiger. Beauty: Estee Lauder, Rhode, Rose Inc, Orebella lead 2025 partnerships.

Last Updated: November 2025

Rankings compiled from Instagram follower counts, runway appearances, campaign bookings, and earnings data across NY, Milan, Paris Fashion Weeks 2025.

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